Navi

UX/UI

Navi is a AI powered mobile experience that curates a personal journey through place and memory, transforming fragmented stories and family history into an intimate exploration that fosters connection, belonging, and discovery.

Role

UX/UI Designer

Collaborators

Coco Zhou

Year

2025

Problem

As a first time visitor, Emma feels disconnected from both city and heritage, relying only on fragmented memories and stories from her dad.

Solution

Problem

As a first time visitor, Emma feels disconnected from both city and heritage, relying only on fragmented memories and stories from her dad.

Solution

Overview

Navi helps Emma explore Singapore through her personal narrative, curating experiences that go beyond a one-size-fits-all approach, making her journey intimate and uniquely hers.

User Persona
User Journey

Overview

Navi helps Emma explore Singapore through her personal narrative, curating experiences that go beyond a one-size-fits-all approach, making her journey intimate and uniquely hers.

User Persona
User Journey

Overview

Navi helps Emma explore Singapore through her personal narrative, curating experiences that go beyond a one-size-fits-all approach, making her journey intimate and uniquely hers.

User Persona
User Journey

How Might We?

  1. How might Emma uncover meaningful local spots that resonate with her interests and family history?

  2. How might she experience the city with confidence and ease?

  3. How might she deepen her connection to her dad’s side of the family by exploring places rich in cultural, personal, and nostalgic significance?

Lo-Fi Wireframes

In the early stages, we set out to explore the cross-fertilization of storytelling and movement through space—how narratives might unfold through motion, navigation, and embodied interaction. Our goal was to craft an experience that felt intimate, evoking nostalgia and personal memory.

Hi-Fi Wireframes


Other Works